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HEROES
AND VILLAINS: REFRAMING THE 2004
RACE
By Arianna Huffington
John Kerry is suddenly being bombarded
with more advice than an obese,
alcoholic, unwed teenage mother seated
between Dr. Laura and Dr. Phil on a
cross-country bus trip.
Spurred by Bush's convention bounce,
jittery Democrats of every stripe
--including a hospital-bound Bill Clinton
-- are urging him to "throw caution
to the wind," "start smacking
back," "hammer home jobs, the
economy, health care and education,"
and concentrate on domestic issues.
So the party faithful have gone from
expecting John Kerry to beat George Bush
by outmachoing the counterfeit cowboy
from Crawford to expecting him to win by
offering a better Medicare plan.
The truth is neither of these strategies
addresses the greatest challenge facing
the Kerry camp: the need to change the
frame in which the campaign is conducted
-- a frame thus far constructed by Karl
Rove and the
Bush/Cheney brain trust.
A new poll by CNN/USA Today/Gallup makes
it clear that, unlike 2000, issues are
not driving this year's election.
Voters are more concerned with leadership
skills than the candidates'
issue-by-issue positions.
There is no doubt that Kerry wins on the
issues. Indeed, among the minority
of voters making their decision based on
the issues, Kerry has a 20-point
lead. But Bush has opened a
20-point lead among the majority that's
focused on leadership.
Of course, leadership is about more than
"a spine of tempered steel".
It's about character, values, priorities,
and a clear vision of where the country
should be heading. So Kerry needs
to offer a compelling, overarching
narrative tying his strength -- and
Bush's weakness -- on issues like jobs,
the economy, the environment, and health
care to his
vision for America's future.
Thankfully -- and ironically -- during
its convention, the Bush/Cheney team
delivered the very narrative that can
defeat it. It was offered to Kerry
on a platter in Madison Square Garden
when speaker after speaker relentlessly
and shamelessly ridiculed the undeniable
reality that we are
two Americas, separated by an
ever-widening gulf -- not just in income
but in educational opportunities, access
to health care, and the ability to
realize the American Dream.
Rudy Giuliani and Dick Cheney even went
so far as to use the notion of two
Americas as the set up for jokes.
"Senator Kerry says he sees two
Americas," said Cheney.
"It makes the whole thing
mutual. America sees two John
Kerrys." And according to
Giuliani, Democrats need "two
Americas -- one where John Kerry can vote
for something and another where he can
vote against the same thing."
Hardee-har-har.
It's worth noting that this frivolity at
the expense of the Other America came
just days after the release of a
devastating report from the Census Bureau
showing that over 12 percent of the
American people -- 35.9 million, 12.9
million of them children -- now live
below the poverty line, and that the
number of Americans with no health
insurance has increased by 5.8 million
under Bush, bringing the total to 45
million. Pretty funny, eh boys?
And the growing chasm between the Two
Americas is chillingly documented in a
report released this week by the Economic
Policy Institute which shows how over the
last few years "income shifted
extremely rapidly and extensively from
labor compensation to capital income
(profits and
interest)." As Jared
Bernstein, co-author of the report, put
it: "The economic pie is
growing gangbusters and the typical
household is falling behind."
And yet Arnold Schwarzenegger had the
gall to tell us at the convention that
"America is back!" The
fact that the Republicans chose not only
to render the increasing pain of
increasing millions invisible but to use
it as a punchline tells you all you need
to know about the current mindset of
the Grand Old Party. And, even more
importantly, it offers an unparalleled
opportunity for the Kerry campaign to
stop defending itself against the
flip-flopping caricature of Kerry that
Rove has created and start defining who
George Bush really is -- a callous leader
whose regressive policies have made
America a crueler and more dangerous
place.
The Two Americas narrative shows that,
far from providing strong leadership,
Bush has turned his back on the
traditional American values of fairness,
opportunity, and responsibility.
What's more, it's impossible to talk
about the reality of the Two Americas
without talking about Bush's miserable
failures in Iraq, as Kerry did on Labor
Day, pointing out to a crowd in Cleveland
that this "wrong war in the wrong
place at the wrong time... cost all of
you $200 billion that could have gone to
schools, could have gone to health care,
could have gone to prescription drugs,
could have gone to our Social
Security."
It's the Other America that's paying this
cost in forgone opportunities and
investments. And it's the Other
America that's also paying the highest
price of all in lost lives and maimed
bodies. There are precious few
denizens of Bush's America slogging
through the bloody streets of Najaf and
Fallujah -- other than the occasional
Halliburton executive, there to check on
the company's investment in democracy.
It was a great relief to hear Kerry slam
Bush on Iraq, and ignore the siren song
of those advising him to cede the foreign
policy front to the president and stick
to domestic issues. This, of
course, is the same strategy Democrats
followed in 2002, when they went along
with Bush on Iraq in the hope they could
take it off the table as a campaign issue
and win on the economy. And we all
remember how well that turned out.
For the GOP.
The storyline of this campaign is really
about heroes and villains. John
Kerry and John Edwards are running
because they are committed to the most
important and heroic task facing our
country: the building of one indivisible
nation. They desperately want to
make us one America. Bush
and Cheney are running so they can
continue to make life easier, plusher,
and more privileged for the only America
they choose to see. To succeed,
they have to convince enough people
between now and Election Day that the
Other America is somehow a pessimistic
figment of the Democratic imagination.
The people who flock to John Kerry's
rallies know the truth. People like
Lori Sheldon, a 45-year old mother of two
who approached Kerry at a Labor Day rally
in Canonsburg, Pennsylvania where he
spoke of the struggle of middle-class
Americans no longer even trying to get
ahead but just to hang
on.
"You told our story," she said,
sobbing. Sheldon's husband is a
baggage handler for financially strapped
US Airways and faces being laid off this
fall. So her story is the story of
one more family the Republican convention
had no time for, living paycheck to
paycheck, in fear of losing it all.
This is the voice of the Other
America. And no matter how
vehemently and blithely the president and
his surrogates insist that it doesn't
exist, it does. And if John Kerry
continues to tell its story, amplify its
voice, and give the Other America a
reason to turn out in November, he'll win
in
a landslide.Go to
article one "Heroes and
Villians"
Go to
article two "The American
Voter"
Go to
article three "Bush's Toxic Campaign
Mix"
© 2004
ARIANNA HUFFINGTON.
http://www.ariannaonline.com/blog/
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The
problems we face today cannot be
solved by the minds that created them.
ALBERT EINSTEIN
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